Posts Tagged investment strategy

How to Market Like Warren Buffett Through the Eyes of An Investor.

Lets take a break for a minute from the flashy TV ads and the phone calls at dinner time asking us to change long distance plans.

Lets put away and forget everything we know about marketing just for a second, just long enough to see it from another angle, because in a minute I want to show you how to look at marketing and investing that will change your life forever.

To start, how do we define the two terms: marketing and investing? Well, investing is defined as to commit something (usually money) in order to obtain a financial return. But the word is based from the word investire in Latin, which means to clothe, or to cover, gain control of something.

So investing is all about gaining control over something in order to obtain a return correct?

Okay, now lets examine what marketing means. Marketing is defined as the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

But why on earth would someone want to transfer their goods to a consumer?

To make money, to make a profit and to grow larger as a business thats why. At least, thats how it is in a capitalistic society, which I am presupposing.

So, can you see how the two concepts are linked? Can you see how the very act of marketing is also investing?

Now, lets take a page out of the book of the most famous and ridiculously rich investor, Warren Buffett. You know him; he is the king of marketing. He above everyone else, understands how investing and marketing are linked.

Whats important about his style of investing is that he doesnt hold the charts, graphs, market capitalization, and the other technical business statistics with the same importance as does Wall Street.

In fact, he snubs Wall Street by looking at the fundamentals of the marketing aspects of a business. Lets examine them; there are only 3 real big ones:

1) He understands that you shouldnt fight the market. If people all of a sudden wanted Pogo Sticks instead of Coca-Cola, then he would look at that company. He looks for winners and products that market must have.

2) He understands that in order to protect a future investment, the product must have a high profit margin in other words, it cannot have a lot (or any) competition. He calls this a consumer monopoly. A product that can ride through the ups and downs of a roller coaster economy and still retain healthy margins.

3) He understands consumables. He wants to know that a consumer of that product will be buying that product again and again. That is the secret, he understands, to protecting his investment. A product that is a one time sale, will force the company to spend all their efforts on pursuing new customers. An effort, that is not only extremely costly, but takes away from their ability to innovate.

He picks the companies with those 3 attributes and waits for the price to go low so he can get a great return on investment.

So what can we learn about Warren Buffets marketing approach to investing? A lot.

If you are in business: Look at your own business and see if you can apply his 3 basic fundamentals to your business. Come up with creative ways to increase your profit margin and test them out, before you commit.

If you are an investor: Look at the companies you want to buy or already have bought. Will they provide you the return you want? Does their business model contain any of those three fundamentals? If not, perhaps they might be worth re-examining.

While Warren is unusual in that he made so much money, his principles are sound.

If you are looking out for the long term then investing and marketing become clearly linked together. Because with both of them, you expect an outcome that takes you further ahead compared to where you were yesterday.

Author: Paul Speziale
Article Source: EzineArticles.com
Provided by: Electric Pressure Cooker

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Real Estate Investing Financing Truths – Part 2

No Money Down and other ‘Creative’ Real Estate
Investment Methods

For many years, investors have seen the traditional
real estate investment methods described in Part 1
of this article as a lot less than desirable!

They began looking at the prices of houses and
finding methods of bringing the price more in line
with making more money in a faster way.

These savvy investors developed ways to get loans
on properties that allowed them to pull money out
whenever they buy a real estate investment (cash
back at closing) and lower their payments to build up
their cash flow (‘creative’ investing).

They even developed methods of determining a
Sellers motivation for selling – and bought the
property at a discount price.

These creative investors also saw that some Sellers
were not able (for whatever reason) to sell the
property at a discount price, however, they still
needed to get rid of the property, as they didnt
know how to manage it as a landlord, or make
money from it – not that it couldnt be done, they
simply lacked the knowledge of how to do it.

The Seller just never learned how to profit from a
real estate investment.

These investors understood how to make money
from such properties, and did.

They bought the property on discount terms, and
made money from the spread by selling it at retail
price and/or terms (certainly one of my favorite
methods of real estate investing).

Buy Every Real Estate Investment via Discount Price
or Discount Terms.

Several years ago (actually, it really took off in the
1980s), Real Estate Investment Experts began
seeing the potential for making money in bringing
this treasured knowledge to the public in the form of
home-study courses, seminars and Boot Camps.

They found that it wouldn’t create competition for
themselves, as many people, even though they
purchase real estate courses and attend seminars
and Boot Camps, will not actually take the
information and utilize it to make the hundreds and
even thousands of dollars possible for anyone
serious about Real Estate Investing.

These Real Estate Investment Experts (being
dubbed ‘guru’) found that this side of the business
was lucrative often making more income from
teaching about real estate investing than the actual
real estate investments themselves.

It is important to understand that these real estate
investment gurus learned early that they can only
teach others what to do, not be responsible for the
other persons success.

Providing the information to those that choose not
to use it is very similar to the old adage “You can
lead a horse to water, but you cant make it drink”.

Yes, these real estate investment gurus got wealthy
from selling this information, but their theories,
principles and techniques taught thousands of
others (those that take action on what they learn)
how to realize their dreams utilizing their tried and
true methods of real estate investing.

From home-study courses and seminars, to boot
camps and one-on-one training, these methods
have been proven to be not only interesting to
millions of people, but capable of bringing massive
wealth to those that take action on what is taught -
those that go on and actually make real estate
investments themselves.

Knowledge changes things…

This knowledge of no money down real estate
investing techniques being known by thousands of
Sellers has made changes in the industry.

By bringing the Seller into the knowledgeable realm
of Real Estate investing, Sellers now know many of
the methods that the gurus teach.

This is both a blessing and a curse.

To the talented investor, these knowledgeable
people are more likely to work to create a WIN-WIN
situation.

Investors that avoid the tricks and stick to the basic
real estate investment techniques and terms that
have been proven to work over and over again,
have proven these powerful real estate investment
strategies work even with these informed Sellers.

Oh, yes, many of these real estate investment
techniques work today, as they have for many
years. So much so that it is almost possible to say
they have become principles; things that work, over
and over, the same way no matter what happens -
like gravity.

However, sadly, they are not really principles, as
several of the real estate investment methods and
techniques that worked in the 1980s and even
through the 1990s are today not as powerful, nor do
they work as often as they did before (although
some ‘gurus’ are still teaching the same methods -
even after 20 years…).

Some of this decline is due to a more educated
society (due to the flood of real estate investment
information available via books, tapes, home-study
courses and the Internet), while some of it is due to
simple changes in policies and laws.

It seems like a wave started late in 2003, the FHA
announced that flips (transactions where investors
buy houses cheaply and sell them at or near market
rates) are “illegal”. (Note that illegal in this context is
not a legal term, but one that has been adopted
from “you are not allowed to do that and do
business with us”.)

The FHAs announcement started a wave of concern
(if not panic) throughout the Real Estate investing
community.

Title and Mortgage companies began to tighten up
their reigns. Many of these companies, in lieu of
direct information, began simply not completing any
transactions that did not follow the traditional real
estate investment system. This made it hard for
investors to complete transactions that involved
simple buy-then-resell agreements (as they are not
really real estate investments, but a rather nice way
to make some fast CA$H!).

In rapid appreciation areas (California and Nevada,
for example), the ability to flip a property all but
stopped (became ‘illegal’). All the ‘traditional’
creative real estate investing methods were virtually
put on hold.

Ingenuity to the rescue, other methods of real
estate investing always seem to pop up. After all,
“Necessity is the Mother of Invention”, and “Where
there is a Will, there is a Way” are absolute
principles.

Investors have to make a way to get things done – a
way to keep their real estate investments profitable,
and even more creative real estate investing
methods were developed – to keep real estate
investors, and the love of real estate investment,
alive forever.

Author: Steve Majors
Article Source: EzineArticles.com
Provided by: Import duty tariff

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The Right Mutual Funds For Baby Boomers

If you are a baby boomer, time is not on your side. Many baby boomers see retirement age fast approaching with little to nothing in the way of retirement assets that will allow them to actually retire and live a comfortable lifestyle.

With the benefit of time in short supply, substantial investment performance in a shorter than normal time frame becomes strikingly important.

Mutual Fund Advice

A case could be made that a special type of mututal fund, an index mutual fund, in conjunction with careful market trend analysis (not predictive market timing) could be used to achieve higher returns faster than a standard mutual fund.

As to the specific type of index fund to consider using, investors would
do well to “keep it simple” and use an index fund that tracks well known indexes like the S&P 500, Nasdaq100, and Wilshire 2000.

Index funds that track any of the major indexes are just taking advantage of the concept of diversification. The only remaining risk is whether the entire market goes up or goes down and one can switch to a fund that is designed to profit from a down market when such action is called for.

There are very few active investment managers that outperform index funds or exchange traded funds over a five year or greater period. This is why an index fund is recommended in the case of baby boomer-aged investors who need stellar performance over shorter time frames.

Mutual Fund Selection

Mutual Fund Action plan

Mutual Fund Research

Mutual Fund Investment tools

Author: C.C. Collins
Article Source: EzineArticles.com
Provided by: Duty tariff

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Entrepreneur Secrets For A Wholesale Business Success

It is very important that every wholesale business follows certain criteria and standards, in order to initiate an online or offline selling success, along with a mature business development of the company objectives and ultimate long-term goals. It is very important that every start-up company owner or small business rising entrepreneur has a continued flow of concepts like: Idea, goals, discipline, enthusiasm and an acceptable amount of experience within the business.

For the sake of simplicity, I will explain those five elements above shortly and precisely. After reading everything I will outlined below, I will consider getting more information either from me or at leading sources like Amazon and other. Elements you need to have persistence:

1)Idea: Everything relating to business starts out with an idea. Ever through how Bill Gates became the richest man in the world? By stealing someone else idea? No, he started with his own idea and then he made his already entrepreneur magic purchasing the rights of a program, to then became the richest man alive. Average case? Of course not, however, it is a great example of what can similarly happen to someone with a wholesale business start-up idea.

2)Goals: If you already have the idea, you will have to immediately set yourself goals. I’m not talking about average goals; I am confirming you of long-term goals that are high enough to keep you hungry and busy through your development wholesale business career.

3)Discipline: Definitely a fact. If you do not have this quality, you are bound to waste your time in endless ways or perhaps, wake-up and find yourself an 85 years old average guy, still trying to make it. Little exaggerated, but you get the picture. Not just in a wholesale business opportunity, but also in life overall you have to have a persistent discipline for everything that you do. You master this quality for your own good, and you will increase the possibility of a success in any field.

4)Enthusiasm: What is the difference between getting to know a person who sounds and feel depressive versus a person that impacts you with a great direct enthusiasm by the way they handle themselves? Probability is, you will say “Astronomical”. The way you handle your enthusiasm and passion for the success of your wholesale business, the more difficult it will become for a competitor to beat you overall.

5)Persistence: Once you have the above elements in your day to day business, persistence will most likely drive you to the top in everything you want to accomplish. Add this quality, and I can almost promise you, that it will be difficult in not achieving acceptable dreams.

Hopefully, you have found these elements a must for your wholesale video games business success and for your daily living present and future peace of mind. Everything that I have written has been my ways of achieving success in virtually everything I deeply have a passion.

About the Author
Joaquin Reveron is the President of Video Games Mystery Corp. Trainer and wholesale marketing consultant for online and offline purchases. A Wholesale Business Opportunity is one of the topics discussed at http://www.videogamesmystery.com .

Article source:
Entrepreneur Secrets For A Wholesale Business Success

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Opportunities for Creating Wealth

Creating wealth is an art. If you weren’t born with the talent and ability to do so, take heart. There are legitimate opportunities for creating wealth. The best ones allow you to make the most of other people’s knowledge, experience and expertise.

Franchises are one way of creating wealth. Unfortunately, many of the franchises that have the potential to actually make one wealthy require that you be wealthy to invest in them. If you are considering this method of creating wealth, do investigate franchise options carefully. There are many people unhappy with franchise purchases and the ongoing fees and overbearing rules that some franchises require.

Working a well paying job for your whole life is another way to create wealth. There was a time when spending a lifetime with a company that provided stock options, pension plans and other perks helped workers create wealth before retirement. In recent years, companies have been caught spending pension money, lying on financial report forms and literally stealing employee’s lifetime earnings.

Some jobs pay well but take a serious toll on health, creativity, lifestyle and family. If creating wealth at a job requires a lifetime of overtime in a less than healthy or encouraging environment, there’s a chance that your heirs will be spending the wealth you worked so hard to create.

Fads and trends can be used to create wealth. Wise buyers pay attention to what’s hot and capitalize on the popularity of items, buying and re-selling them. It is possible to make a lot of money fast with the right product and the right timing. However, the market that suddenly went hot can just as suddenly freeze over, leaving you stuck with yesterday’s goods. This method of creating wealth can be labor intensive. Purchasing, storing, listing, packing and shipping can take some time.

Collectibles are another opportunity for creating wealth. This often involves spotting what will be valuable and beginning the collection while items are affordable, collecting something you’re passionate about only to find that one day the rest of the world is passionate about it also and the value of your collection went soaring or using hard earned money to purchase collectibles that are already costly but expected to increase in value.

This method isn’t necessarily a means of achieving total financial freedom. But if you define wealth as being surrounded by what you live, it’s wealth.

One of the best ways to create wealth those results not only in being surrounded by what you love but also in the opportunity to enjoy total financial freedom is to utilize the power of the Internet combined with an established and proven wealth building business

Darryl R. Smith
Retired State Police Trooper of 26 years, working in the Expedite Trucking industry for 9 years, 6 years being the owner of a Expedite Trucking Company, presently owner of a Classic Car Sales Company which wholesales and retails autos and trucks.

Author: Darryl Smith
Article Source: EzineArticles.com
Electric Pressure Cooker

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Franchising Information You Can’t Live Without

Franchise businesses can be very lucrative. Perhaps you’re thinking of starting a franchise business in your area or another type of brick-and-mortar business. If so, here are some quick tips and franchising information to help you get started. Just like wealthy men such as Donald Trump, Warren Buffet, and Robert Kiyosaki, you too can realize success and build wealth for the future.

What It Takes to Start a Franchise

There are several requirements to start a franchise. Most legitimate businesses do require a start-up investment. You might be required to stock inventory, pay for landscaping, remodeling and advertisements, hire and train employees, pay for legal and insurance fees, and so forth. These are just a few of the costs you may incur. Also, consider the time it might take to make a profit. Sometimes new businesses can take up to a year or two before you can enjoy profits.

You also have to be a people person and be willing to learn from others who have tried and tested techniques before you. In a franchise business you can still be creative, but some methods of business and promotion have already been proven to work. You must be willing to follow in the steps of others on the path of success.

Franchise Success

To realize franchise success, you should also be willing to work hard and be consistent. Keep a steady cash flow so you will have enough capital to operate your business. Find creative ways to meet your business capital needs. Find an established accountant that can guide you through the financial process. You’ll need an accountant’s wisdom in more ways than one throughout your business years! The Small Business Association (SBA) can also be a great resource of capital.

Study Franchising Information and Sales Techniques

Study all the franchising information you can gather before deciding on a franchise business. This will help you understand how it works and be prepared for any unexpected bumps in the road. Also, study sales techniques related to your products or services. You can have a fancy building, place full-size ads in the local newspaper, place large, attractive signs and banners at your storefront, but you’ll need to know how to sell to the customers when they arrive. Your employees will also need to be trained correctly in sales.

Alternatives to Brick-and-Mortar Franchises

If you feel overwhelmed at the thought of starting a brick-and-mortar business, there are lucrative alternatives. With certain types of franchise opportunities, you can enjoy the success of a franchise business without all the hassles of owning a physical business in your local area. Business gurus like Donald Trump, Warren Buffet, and Robert Kiyosaki often readily reveal their secrets in step-by-step training materials to help you start and build your franchise. They benefit when you become a success and share your story with others. You benefit by gaining valuable knowledge from people who have already walked the path of success.

So before getting started, use the above franchising information to determine if you have what it takes to start your own franchise business and also which type of business will work for you.

Author: Chris Robertson
Article Source: EzineArticles.com
Provided by: Beading Necklace

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